Ask The Realtor
Top real estate searches reveal what homebuyers want most this week
It’s really hard to read people’s minds. In a real estate marketplace as diverse as ours, trying to match up our current listings with potential buyers, and targeting the marketing to create the right appeal, can be a challenge. I find it useful to dive into search...
Greed won’t sell your house
The house across the street from me is on its fifth listing in 15 months. It’s a well-built home with rare features for our area: front and back yards, a spacious layout, high-end finishes, a garage and parking for at least four cars. I knew the original owners who...
Are you Team Sign or Team No Sign? Why ‘For Sale’ signs still matter
Lately, I’ve noticed a growing trend: More homes are listed without “For Sale” signs. Surprisingly, this isn’t always the seller’s choice; some agents are advising their clients that signs are unnecessary. Frankly, this doesn’t make sense to me. Signs provide...
California’s AB 2424: A lifeline for homeowners facing foreclosure
I vividly remember the first time my parents lost a house to foreclosure. Yes, the first time; there was a second, but more on that later. It was early 1988, just months after Black Monday, Oct. 19, 1987, when the stock market crashed disastrously. My dad, a...
Business Directory
