It’s really hard to read people’s minds. In a real estate marketplace as diverse as ours, trying to match up our current listings with potential buyers, and targeting the marketing to create the right appeal, can be a challenge. I find it useful to dive into search...
The house across the street from me is on its fifth listing in 15 months. It’s a well-built home with rare features for our area: front and back yards, a spacious layout, high-end finishes, a garage and parking for at least four cars. I knew the original owners who...
Lately, I’ve noticed a growing trend: More homes are listed without “For Sale” signs. Surprisingly, this isn’t always the seller’s choice; some agents are advising their clients that signs are unnecessary. Frankly, this doesn’t make sense to me. Signs provide...
I vividly remember the first time my parents lost a house to foreclosure. Yes, the first time; there was a second, but more on that later. It was early 1988, just months after Black Monday, Oct. 19, 1987, when the stock market crashed disastrously. My dad, a...
A solid estate plan ensures you enjoy life while safeguarding your loved ones' future when you're no longer there. Life insurance is a vital part of this plan, but its effectiveness depends on how it’s structured. Choosing the right beneficiaries is crucial to avoid...
One of my earliest memories of “home” is walking into my grandparents’ house in Redlands, in the early 1970s. There was a special plaque on the wall, which etched itself so deeply into my heart that it has stayed with me my entire life. There was always some kind of...
